I need some online marketing advice, please.My Alaska journalism memoir (“Write Hard, Die Free”) is to be released in the spring. I plan to supplement and support it extensively online, and it's time to establish the website for that. I can’t afford the domain writehard.com, which is being offered for $1,400 by some reseller, and the domain writeharddiefree.com (which I do own) seems too clumsy. Although pretty much any writehard.[otherdomain] is available, in general I’ve found anything other than .com domains far less useful. (I sometimes use howard.weaver.org and even I can’t remember to type .org instead of .com). I did buy writehard.info because it was so cheap. So: what should I do?I have a Write Hard, Die Free Facebook page. I have howardweaver.com and could host something there, like howardweaver.com/writehard. As I mentioned, I also havewriteharddiefree.com and writehard.info. Possibilities I’ve considered: writehard.org or .me or .us. Maybe writehardbook.com ornewspaperwar.com? What seems best? If you have information about best practices or simply ideas/opinions, it would help to hear from you. Easiest for me is howard.weaver(at)gmail.com. Thanks.
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Hi Howard,
ReplyDeleteThis complex decision as well as the lack of dot coms available is a problem faced by most authors. Luckily there is no wrong or right but just depends on how you want to set everything up.
You could have a dedicated site for your book but do you really need that? How about going with your name and featuring you book as a section under that (as I see you have already)? How much info do you want to supply about your book? Author info, reviews, services, blog pages etc I would say let that be your deciding factor. Also, look at other authors and see how they have done it.
I have done both as you can see at: http://www.lorraine-phillips.com and http://www.onlinebookmarketing.com. Do you need both or either or?
I have also written a book that will help you in understanding how to effectively use online book marketing for your new book. All the best to you and good luck with the book.